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Press Releases


I provide writing services for Realtors, Broker/Owners, corporate marketing departments, businesses and publications.  Many of my clients work with me when they need to promote a charity event, describe a unique and interesting property or make an important announcement, such as passing a sales milestone or adding a new team member. 

The press releases that I provide for my clients generally range in between 250 and 350 words, or approximately five to six paragraphs with two sentences each.  I can pull information from a variety of sources, whether it’s from bullet points in an email, the company website, or a client interview.

Press releases are extremely versatile, since they can be distributed in traditional media outlets, released on industry websites, posted on the website for your business, and promoted on social media.

The real estate press release sample posted below is an announcement of future NFL Hall of Famer Antonio Gates' house being offered for sale. To have a press release created for you, click here.

For Immediate Release

Contact: Allison Jones

Phone:  858-792-6085


February 8, 2017


Listing of Future Hall of Famer’s Poway Estate

Marks the End of an Era


“The story is a huge contributing factor to the value of a house sometimes. Are there other grand, European-style mansions that feel like a tropical resort available? Probably. What makes this home a rare and unprecedented opportunity for the buyer is its unique history of ownership,” said Listing Agent Jessica Foote of Berkshire Hathaway HomeServices California Properties.


For San Diego sports fans, it’s a sad occasion to see veteran tight end and perennial Pro Bowler Antonio Gates put his house on the market. Anyone with an interest in real estate or a love for the San Diego lifestyle, however, will have to appreciate the home for its balance of luxury interiors and relaxing outdoor living spaces.


Located at 17776 Vineyard Lane in Poway, the home includes approximately 6,841 square feet of interior space, five bedroom suites and two offices, as well as a separate guest wing with a kitchen and bonus room. Dramatic in its scope and vision, the home features quality materials and finishes such as travertine and hardwood floors, a dining room with space for 10 and an adjacent wet bar, and a living room with a large fireplace.


The secluded, one acre lot has been meticulously planned and executed to perfection. Backing to a green space, the backyard offers a salt water pool and spa, an outdoor kitchen, limestone decking and a covered patio area. A lighted basketball court, a fireplace, a private motor court, mature tropical plantings, water features and an outdoor shower add to the appeal. For more information and pictures, visit the property website at


“The beauty and the focus on quality that is evident throughout this property make it really special and over the top. Having a chance to own the former residence of a Hall of Famer, whose name will forever be tied to San Diego, make it a rare and once-in-a-lifetime opportunity. If the idea of provenance were appropriate to real estate, this would certainly apply,” commented Dean Stalter, manager of the Rancho Bernardo office and broker of record for Berkshire Hathaway HomeServices California Properties. “This is a great listing and we’re all extremely proud of Jessica for her unique and creative approach to marketing this exceptional home.”


Since her entry into real estate, Jessica Foote has consistently earned awards for her sales and service. An MBA grad with a degree in Finance and a former corporate marketing employee at HP, she has excelled by leveraging her business acumen and comprehensive knowledge of marketing for the benefit of her clients.


Foote also credits the work ethic and diverse backgrounds of her team. She commented that, “It’s always rewarding to help people find their dream homes or get the best possible return on their investment. Having quality people backing you and working with you helps to ensure the client always receives an efficient and thorough standard of service.”


To find out more, contact Jessica Foote at 858-461-9612, or, or visit the Rancho Bernardo office of Berkshire Hathaway HomeServices California Properties, located at 16969 Bernardo Center Drive, San Diego, CA, 92128, or




About Berkshire Hathaway HomeServices California Properties:


Berkshire Hathaway HomeServices California Properties proudly supports nearly 3,000 sales associates in more than 60 offices spanning the Central Coast to San Diego. In 2016, our expert agents assisted nearly 12,500 customers in selling or buying a home, with a total closed volume of more than $12.5 billion.


Berkshire Hathaway HomeServices California Properties is a wholly owned subsidiary of HomeServices of America, Inc., and a member of HSF Affiliates, LLC.  For more information, visit To learn about career opportunities, call 858-523-4940. 

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